Fontroversy #4: "Helvetica: A U-Turn On a One-Way Street?"Fontroversy #4: "Helvetica: A U-Turn On a One-Way Street?"

Fontroversy #4: Helvetica

Need to thaw yourself out from this winter freeze? Why not let a reheated episode of Fontroversy—our last of the season break—from last summer warm you back up!

When Lena and Sean start fuming about the most famous (and infamous) font there is, guest expert Freya Kargard steps in to modernize their thinking about Helvetica. This might well mark our limited series' finale, but stay tuned as we might have one or two surprises in store as well!

Segment Producer: Freya Kargard
Researcher: Robert Ditty
Story Editor: Izzy Gavaza
Sound Editing and Mix/Mastering: Orion Cortez

This episode was recorded Tuesday, May 30, 2023 and originally published on Thursday, August 31, 2023.


Fontroversy was created by the students of DES 399 Public Design Communication in the Spring of 2019 as part of Portland State University’s Graphic Design program in Portland, Oregon. You can learn more about PSUGD at You can learn more about the PSU School of Art+Design at

Host: Lena Hall
Show Art: Robert Ditty
Social Media Coordinator: Ashley Heeke
Producer: Sean Schumacher
Editorial Assistance by: Orion Cortez
Music: “How Can Things Be” by Holizna

For more about Fontroversy, visit or follow @fontroversy.psugd on Instagram.

Jan 25, 2024
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